| Customer relationships |
A dedicated CRM holds contacts and opportunities. |
CRM manages contacts, companies, leads, deals, activities, and pipelines. |
| Client delivery |
Sales hands data to a separate project system. |
Projects uses connected client context for boards, timelines, time, budgets, and portal work. |
| People operations |
Employee information lives in HR tools or spreadsheets. |
People handles directory, organization, attendance, leave, timesheets, and planning. |
| Recruitment |
A separate ATS manages jobs and applicants. |
The optional Recruitment add-on runs jobs, applications, pipelines, interviews, offers, and hiring. |
| Commercial workflow |
Quotes, contracts, invoices, and payments use separate document or billing tools. |
Commercial supports customer documents, catalog, e-signatures, payments, statements, collections, and portal access. |
| Marketing |
Campaign and form data must be synchronized back to sales. |
Marketing supports audiences, consent, forms, landing pages, campaigns, and analytics tied to workspace records. |
| Automation and reporting |
Each app has its own rules and reports, or relies on integration glue. |
Automation and Reports work across enabled ChapFlow modules, with API and webhook options. |